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The benefits to small businesses of promotional merchandise

One of the effective marketing strategies and one of the longest-lived is the use of promotional products in marketing campaigns.

Choose promotional products for cost-effectivenss

As in most areas of modern life, in which nothing stands still for long, marketing methods seem to change at an increasingly rapid rate. For small businesses making their first venture into marketing themselves, this fact presents a major problem; what is the best, most cost-effective method to embrace? Well, fortunately, one of the most effective marketing strategies is available to them; promotional product marketing.

Promotional products are highly effective in increasing brand awareness

Simple to adopt and very, very effective, the use of branded promotional items is a proven strategy for SMEs. The method may not be the most high-tech available but using branded merchandise, such as promotional bags, is a sure way to enhance the profile of a brand, increasing sales as a direct result.

How customers use promotional items.

Research shows that 90% of those who are given a promotional product use the item on a weekly or daily basis, with 87% likely to retain the item for a year or more. This exposure for your brand could be significant, resulting in more sales and profits, just at the cost of an order of customised bags, or other branded promotional items.

Call us for more details.

Call 01437 781978 or email sales@stupidtuesday.co.uk to discuss your campaign requirements.

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